Retail Media

Turn High-Traffic Venues into Measurable Media Assets

Measure audiences and campaign performance across digital screens, brand activations and experiential media.

Campaign proof+47%

store visit uplift

Digeiz connects campaign exposure with subsequent destination visits, demonstrating both audience delivery and measurable business impact.

01Exposure
02Repeat exposure
03Destination visit
04Incremental impact
130Kexposed visitors
650Kimpressions
5xrepeat exposure
+47%store visit uplift
+600incremental visits
Measurable inventory

Turn venue audiences into measurable media inventory

Digeiz gives media owners a single measurement layer to qualify audiences, compare media assets and prove campaign impact across physical formats.
01

Qualify audiences

Understand who visits the venue, where audiences concentrate and which segments are exposed.

02

Measure exposure

Quantify reach, impressions, repeat exposure and audience demographics for digital screens.

03

Measure activations

Evaluate engagement with experiential activations, roadshows, promotional booths, pop-up stores and brand corners.

04

Demonstrate destination impact

Measure drive-to-store and compare destination behavior among exposed audiences.

Key metrics

Reach / impressions / repeat exposure / demographics / drive-to-store impact.

Operational controls

Active campaigns / spots / duration / playlists / audience measurement coverage.

Independent audit

Audience measurement audited by CESP

Digeiz audience measurement was independently audited by CESP, the French reference body for advertising audience standards, in 2024.
Accuracy of exposure measurement across advertising screensReliability of drive-to-store indicatorsDemographic classification methodology
Programmatic DOOH

Connect physical media to digital buying

Bring audience intelligence into the broader digital advertising ecosystem, enabling programmatic inventory, audience-based pricing and integration with digital campaign strategies.
01Venue audience data
02Measurable inventory
03Programmatic platforms
Talk to Digeiz

Unlock the full value of your venue audience

Measure audiences, prove campaign impact and turn physical media into measurable inventory.