Shopping Malls

Turn mall traffic into asset, leasing and media decisions

Measure visitor traffic, understand shopper journeys and unlock new value across asset management, leasing, tenant relationships and retail media.

Multiple business outcomes

One analytics platform across the full shopping mall organization

01

Better asset performance

Optimize zones, destinations and circulation.

02

Better commercial decisions

Support tenant discussions and leasing strategy.

03

Better tenant relationships

Equip centre managers with weekly operational insight.

04

Better media monetization

Turn mall audience into measurable retail media inventory.

Mall intelligence

See the asset as a connected system

Understand how entrance flows, destinations, zones, stores and media locations interact across the full venue.
Four key teams

A common analytics foundation for different decisions

Shopping mall operators rely on visitor analytics across teams with distinct responsibilities. Digeiz keeps those views connected.
01

Asset Management teams

Optimize the long-term performance and value of the shopping mall asset.

Traffic by zone · Heatmaps · Origin-destination flows · Entrance performance · Dwell time
02

Leasing teams

Optimize tenant mix and support rent negotiations with objective traffic data.

Store visits · Storefront traffic · Capture rate · Cross-visits · Category comparison
03

Retail Media & Commercial Partnerships

Monetize mall audience through data-driven retail media.

Reach · Repeat · Audience segments · Campaign exposure · Destination lift
04

Shopping Centre Managers

Monitor weekly operational performance and support tenant dialogue.

Store rankings · Entrance-to-destination flows · Daily and weekly traffic · Corridor strength

Audience measurement and campaign metrics produced by Digeiz are validated by an independent CESP audit — providing media teams with independently audited measurement data.

Trusted at scale

Deployed across leading shopping malls

Digeiz is already deployed in major shopping centers across Europe and analyzes hundreds of millions of annual visits.
35+malls deployed
500M+annual visitors analyzed
5,000+cameras analyzed live
10+countries covered
Westfield Forum des HallesWestfield Forum des Halles
Westfield LondonWestfield London
Bullring & Grand CentralBullring & Grand Central
NorteShoppingNorteShopping
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Turn mall traffic into actionable decisions

Give every team — asset, leasing, media and centre management — the analytics they need to understand performance and create value.